Stay Salty

Getting enough salt into a surfing and lifestyle brand

Developing a new brand for Stay Salty.

Background

Stay Salty is an upcoming surf lifestyle blog and label from Obsurfation founder, Dave Nixon. Stay Salty sets out to curate only-the-most-awesome-and-insightful content relating to coastal culture in Australia and across the globe. Dave approached Shorthand to design a logo for the brand to be used across digital and print.

Solution

We took a ‘responsive’ approach by creating three different versions of the logo, at varying levels of detail. This ensured that the identity was flexible enough to fit any application, regardless of size.

Interested in partnering with us on your next project? Let’s talk!

Contact Us