Frequently asked questions
What is the role of an app designer?
An app designer gathers your business requirements and considers them in the context of how a user will use and experience the app. App designers translate your great ideas into visually intuitive, usable and engaging interactions. Got an idea but feel overwhelmed by how ‘all that tech stuff works’? That’s where we comes to the rescue!
What are the best practices of app design?
Successful apps communicate your goals and engage users in the simplest and most visually pleasing way. Best practices include:
- A strong purpose
- Clear navigation and hierarchy
- Minimal design (one intent per screen)
- Consistency of experience
- Small, simple, memorable app icons
What is the difference between a native mobile app and a web app?
There are some key differences between native mobile and web apps and there are good reasons for both.
Native mobile apps are generally more sophisticated than their web cousins. These apps are downloaded through stores like the App Store and Google Play and have access to the system resources of the device on which they operate. A native mobile app may have access to the camera, microphone or contact list on a user’s phone. It also may interact with other applications installed on the phone, such as messages or social media. Native mobile apps can be easily monetised for sale through app stores and tend to run more smoothly.
Web apps ‘live’ on the internet. These apps simply direct users to a web-hosted experience. They can still be downloaded through app stores, but require less frequent maintenance as they don’t need to stay up to date with native mobile operating systems. Users are never required to install updates, and web apps work across devices and platforms.